These are not things that are surprising; they are things that are striking: it makes all the difference in the world and there would be no need even to explain it. However, what is happening at Ferrari deserves detailed attention, because around the name of Hamilton revolves more and more generalist communication, as the World Championship approaches, so it is good to proceed in the opposite direction, that is, to go back and consider all the details that make us say that since his first visit to Maranello Lewis has been able to make inroads into the hearts of the Ferrari people, as well as having stirred their ambitions, as was obvious.
They have tried to fleece his every move, starting with the coat that according to the British press was ‘godfather-like’ and some Italian haters even managed to perform the miracle of going along with the tabloids. They then unleashed the vent of the haters by insulting him for going off track with the SF-23, as if they had never seen a driver make a mistake in measuring a single-seater that had never been tested before. Not satisfied with this, while in the meantime Ferrari's merchandising thanks to Lewis has taken off, more like a rocket than an aeroplane, data in hand, they have begun to say that Hamilton will do as he pleases in Maranello, that he will be a sort of ‘tourist’ in the Ferrari cockpit without feeling a sense of belonging or really taking an interest in the Ferrari world from the inside. In response, the seven-time World Champion appeared before the employees of the Prancing Horse, gathered for the meeting prior to the presentation of the single-seater between 18 and 19 February, displaying an unsuspected Italian, to the amazed reaction of Vasseur and Leclerc.
In short, while we wait for the car and the start of the season, will a few people have realised that keeping quiet, every now and then, protects against bad figures?
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